Search Engine Optimization (SEO) Plugin is related to the activity of optimizing individual web-page or the entire website to make them friendlier to achieved higher traffic. All the major search engines such as Google, Yahoo, Ask, Bing, etc, have their own algorithm to read Meta-Data in the internet. This journal is to understand the use of SEO Plugin and Meta-Data on how to achieved higher traffic. SEO Plugin aims at generating manually the right Meta-Data (Meta-Title, Meta-Description, and Keywords/Tags) and associated coding of the website to improve its visibility and prominence in organic searches made by the search engine. The optimized web obtain better/higher traffic, and when the optimized website obtained higher traffic, hence the website’s Meta-Data is optimized.