Drivers of Green Product Adoption: Green Perceived Quality, Green Satisfaction and Green Trust
Arry Widodo, Rennyta Yusiana, Naili Surayya M. Yanis
Informasi Umum
Kode
20.25.025
Klasifikasi
658.834 3 - Consumer attitudes, Preferences, Reactions, Brand preferences, Consumer satisfaction
Jenis
Proceeding ( Electronic )
Subjek
Consumer Satisfaction
No. Rak
Tel-U Gedung Manterawu Lantai 5 : Rak 22
Tel-U Purwokerto : Rak 8
Dilihat
126 kali
Informasi Lainnya
Abstraksi
This study discusses green which is perceived to be quality in green trust and the role of mediation through green satisfaction. Research carried out on gunny sack consumers who are creative industries in fashion. Furthermore, this study tries to publish literature on green marketing and marketing upwards
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Koleksi & Sirkulasi
Tersedia 1 dari total 1 Koleksi
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Pengarang
| Nama | Arry Widodo, Rennyta Yusiana, Naili Surayya M. Yanis |
| Jenis | Perorangan |
| Penyunting | |
| Penerjemah |
Penerbit
| Nama | Universitas Telkom |
| Kota | Bandung |
| Tahun | 2019 |
Sirkulasi
| Harga sewa | IDR 0,00 |
| Denda harian | IDR 0,00 |
| Jenis | Non-Sirkulasi |
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