USULAN PROGRAM PENGEMBANGAN KOMPETENSI BAGI KARYAWAN BAGIAN PEMASARAN PT TELKOM DIVRE III, BANDUNG

NUR ISMALIANA

Informasi Umum

Kode

112000141

Klasifikasi

000 - Generalistics

Jenis

Karya Ilmiah - Skripsi (S1) - Reference

Subjek

Other

Dilihat

317 kali

Informasi Lainnya

Abstraksi

ABSTRAKSI: Berangkat dari visi untuk menjadi Telkom telah melakukan langkah strategis meredefinisi bisnisnya dan mentransformasi diri menjadi perusahaan berbasis pelanggan ( langkah ini akan sangat ditentukan oleh kemampuan manajemen dalam mentransformasi SDM-nya untuk menguasai kompetensi-kompetensi di bidang-bidang baru. Sebagai bagian dari perusahaan yang berhubungan langsung dengan pelanggan, Bagian Pemasaran perlu mendapat perhatian dari perusahaan. Salah satu usaha untuk meningkatkan kompetensi karyawan yaitu dengan diadakannya program pengembangan kompetensi yang sesuai kebutuhan karyawan untuk mengurangi kesenjangan antara kompetensi yang dibutuhkan perusahaan dengan kompetensi yang dimiliki oleh karyawan. Agar program pengembangan kompetensi memberikan manfaat yang optimal bagi karyawan maka dilakukan pengukuran kompetensi eksisting karyawan melalui kuesioner yang disebarkan kepada karyawan Bagian Pemasaran PT Telkom Divre III. Sedangkan tingkat kebutuhan kompetensi pada posisi tertentu sudah ditetapkan oleh perusahaan. Melalui analisis kesenjangan antara kompetensi yang dibutuhkan dan kompetisi eksisting karyawan dan analisis kebutuhan program pengembangan kompetensi karyawan maka dapat dihasilkan rekomendasi program pengembangan kompetensi yang sesuai dengan kebutuhan karyawan sehingga dapat menjalankan tugas dan tanggung jawabnya dengan baik. Kesenjangan terdapat pada semua variabel Leading Infocom Player in The Region, PTcustomer-centric company). KesuksesanCore Competencies, sedangkan pada Specific Competencies hanya kompetensi Product Knowledge dan Business Development yang tidak terdapat kesenjangan negatif. Semua karyawan, kecuali Karyawan G, yang disarankan untuk mengikuti program pengembangan kompetensi agar dapat menjalankan tugas dan tanggung jawabnya dengan baik sehingga memberikan kontribusi optimal bagi keberhasilan perusahaan Program pengembangan kompetensi yang akan diberikan menurut memiliki tujuan untuk mengurangi kesenjangan negatif pada variabel Core Competencies dan Specific Competencies. perusahaan yaitu Personal Effectiveness, Performance Management, Customer Service, Diversity Training, Organization Training, Organizational Behaviour, Attracting New Client, Consulting Skill, Transformational Thinking Program, Business Communication, Communication Skill, Successful Team Dynamic, Negotiation Training, Decision Making. Prioritas materi pengembangan kompetensi yang perlu diadakanInterpersonal Skill, Business Process Innovation, Career Development,Kata Kunci : -ABSTRACT: Based on its vision to become Leading Infocom Player In The Region, PT Telkom have done a strategic step of its business re-definition and transformed itself become customer-centric company. The success of this step determined by management ability in human resource transformation to master competencies in new areas. As part of direct corresponding company with client, Marketing Division needs to get attention from company. One of effort to increase the employee’s competence that is by performing competency development program that appropriate with employee’s to decrease difference between competencies that required by company with competencies that owned by employees. In order to give an optimal benefit for employees based on competencies development program, the researcher conducted the measurement of existing employee’s competency using questionnaire that answered by the employees of Marketing Division PT Telkom Divre III. Company has specified the levels of competence’s requirement at certain position. Through difference analysis between required competencies, competency that owned by existing employees and requirement analysis of competencies development program, its obtained a recommendation program of competencies development that appropriate with the employees requirement so they doing their job and responsibility better. The difference occurs at all of variable of Core Competencies, at Specific Competencies only competency of Product Knowledge And Business Development that do not emerge negative difference. All employees, except employee G, that suggested following the competencies development program in order to earn to run their job and its responsibility better so that they could give an optimal contribution for company effectiveness. The competencies development program design to decrease negative difference at variable of Core Competencies And Specific Competencies. The priority of items of competencies development that need to perform by a company is Interpersonal Skill, Business Process Innovation, Career Development, Personal Effectiveness, Performance Management, Customer Service, Diversity Training, Organization Training, Organizational Behaviors, Attracting New Client, Consulting Skill, Transformational Thinking Program, Business Communication, Communication Skill, Successful Team Dynamic, Negotiation Training, Decision Making. Keyword: -