THE INFLUENCE OF PERCEIVED USEFULNESS, PERCEIVED EASE OF USE, SECURITY, SOCIAL INFLUENCE, AND TRUST ON INTENTION TO USE E-WALLET SHOPEEPAY IN INDONESIA

ADINDA ESRITA FEMILAPUTRI

Informasi Dasar

21.04.3088
658.8
Karya Ilmiah - Skripsi (S1) - Reference

In today's digital era, technological developments are getting faster every year. Businesses also continue to innovate and collaborate in order to be able to answer the challenges of globalization. One of the services provided is non-cash payments or commonly referred as e-wallet. The use of e-wallets is increasing every year. ShopeePay is one of the e-wallets in Indonesia which has an increasing number of users every month. Because of this, it is important to analyze the factors that can influence the intention to use ShopeePay.

The purpose of this study is to explain the influence of perceived usefulness, perceived ease of use, privacy, social influence, and trust on the intention to use ShopeePay. The data were collected by distributing questionnaires to 385 respondents using purposive sampling. Data collection using a questionnaire. Data analysis used descriptive analysis techniques and multiple linear regression analysis. The data in this study were processed using SPSS 25. The results show perceived usefulness, perceived ease of use, security and trust have a partially significant influence on intention to use ShopeePay, while social influence do not have a partially significant influence on intention to use ShopeePay. Perceived usefulness, perceived ease of use, security, social influence, and trust have a simultaneous influence on intention to use Shopeepay.

Subjek

E-COMMERCE
 

Katalog

THE INFLUENCE OF PERCEIVED USEFULNESS, PERCEIVED EASE OF USE, SECURITY, SOCIAL INFLUENCE, AND TRUST ON INTENTION TO USE E-WALLET SHOPEEPAY IN INDONESIA
 
 
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Pengarang

ADINDA ESRITA FEMILAPUTRI
Perorangan
Adhi Prasetio
 

Penerbit

Universitas Telkom, S1 International Ict Business
Bandung
2021

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